Fresh New Ideas
If you're interested in adding more revenue to your bottom line and building
customer loyalty, consider adding any of these ideas to your marketing plan -
tools that will help keep that cash stream flowing in the right direction!
Bring in the business with a Customer Loyalty Card
People love to get things for free. Why not gain customer retention by offering
a Customer Loyalty Card? You may decide to promote your product with a 'Buy 9 cartridges and get the 10th FREE',
or develop some other variation of this popular customer retention program. Turn your customer base into
repeat business by rewarding your frequent buyers.
Leave a lasting impression with
Custom Reorder Labels
Use this creative approach to win customer reorders. Offer to perform routine maintenance on your customer's inkjet printers, i.e., lighlty cleaning print heads with alcohol and q-tips, or adding a quick shot of 'Compressed Air in a Can' to insure the cartridges are working at top performance in a dust-free environment.
Afterward, place your customized label on the printer and help your customer take the guess-work out of who to call for the next cartridge order.
Labels, customized with your contact information are available on request from IJR.
An Ezine Publication from IJR, Inc.
Discover a 'Do-it-Yourself' Document Shredding Service
Draw new customers to your store and give your current customer base one more reason to visit your business by providing use of a
'do-it-yourself' paper shredder. Promotions could include 'free
use with each cartridge purchase', or charge a nominal fee based on volume.
This is just one more value-added service that takes minimal set-up time and can affect new sales growth.
Maximize sales through a
Mailer Box Program
Avoid the risk of losing a sale when the customer's requested cartridge is out of stock by offering a 'Mailer Box Program'. Simply collect the customer's contact information, along with the cartridge cost and postage, and mail the cartirdge to your customer using the Mailer Box when your stock has arrived.
Customers will appreciate the
fuel savings and convenience
offered by
receiving their order through the mail. Contact your IJR sales rep. for details about ordering Mailer Boxes.
17453 N. 25th Ave., Phoenix, AZ 85023
800-344-4511 (US)  |  602-504-9233 (Local & Intl.)
Fax: 602-504-9243
email: info@IJR.com   www.IJR.com
Or: 602-504-9233
Call us with any questions you may have and learn more about these money making marketing ideas!
Contact 1-800-344-4511
January  2011